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18th Global Summit on Food & Beverages

Chicago, USA

Carla Vartanian

Carla Vartanian

American Overseas Dietetic Association, Lebanon


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Title: Food Labeling: Understanding and Using the Nutrition Facts

Biography

Biography: Carla Vartanian

Abstract

Labeling, the most important marketing tool for a product is considered an important process in the food processing chain and should not be overlooked. A label is the first point of contact between a consumer and the producer and is used to identify one product from another and help consumers make wise choices over which product to purchase. Labels should be attractive, appealing and eye catching while at the same time being informative. A confused, untidy label will not help to sell a product. Small-scale food processors should aim to label their products with the best label they can obtain or afford in relation to the value of the product. The purpose of a food label is mainly to inform the consumers about the product, advertise the product and help distinguish the product from that of competitors. Good nutrition is a vital part of leading a healthy lifestyle. Combined with physical activity, eating a well balanced diet can help to reach and maintain a healthy weight thus nutrition information on food labels is an important source of nutrition information but is typically underutilized by consumers. Relatively few studies investigated knowledge effects on the use of ingredient lists and claims, compared to nutrition facts labels. Future research should aim to investigate which part of nutrition knowledge will be the most critical to food label use and dietary decision making in addition to determining whether increases in nutrition knowledge can promote great use of nutrition information on food labels


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